What is Website Designing? Why web design is important?

What is website designing?

Website designing is the process of planning and arranging content intended for the Internet. Web design is a similar process of creation, with the aim of presenting the content on web pages.

Moreover, It’s the process of planning and building the elements of your website.

In conclusion, Web designers take your ideas and turn them into a makeup that shows what your future website will look like.

For Further Reading : Web Development – Everything you need to know

Why is web design important?

Firstly, impressions really matters. The design of your website can either make or break the business.

It actually makes a difference in how your audience views your business or company and turn them into your customers. Therefore, Make every relationship that begins on your website a great one by getting your web design right.

Moreover, Web design is not limited to websites as it includes other uses such as web apps and mobile apps.

Elements of Web Design

When designing a website, it’s imperative to consider both the look and the working of the site. As a result, Putting these elements into the design will help to increase the performance of the site.

Visual Elements

Web design uses many of the same key visual elements as all types of design such as:


How you decide to arrange your content will have a dramatic impact on both the appearance and working of your site. Although there aren’t any specific rules when it comes to website layouts, there are definitely some principles.

This is the way the graphics, ads and text are arranged. This includes maintaining the balance and consistency.


Colors are one of the most important to consider while designing a website. In short, the choice of colors depends on the purpose you want to show. For example Here is the list :

RedEnergy, Strength, Power, Courage
Blue Loyalty, Trust, Confidence
OrangeExcitement, Fun, Action
PurpleLuxury, Creativity
YellowHappiness, Joy
GreenSafety, Balance
PinkCaring, Help
BlackStyle, Energy


When designing a website, it’s imperative to choose easy-to-read font pairings that complement the design. Although Most web browsers can only read a select number of fonts, known as “web-safe fonts”. So, You have to use a widely accepted group of fonts.


Graphics can include logos, photos, clipart, or icons, all of which improve the web design. Certainly, For user-friendliness, these need to be placed rightly, not making web pages slow to load.


Content and design can work together to improve the message of the site through visuals and text. Having your designers and content writers work together, instead of in order, can enable a more powerful design. In other words, the Written text should always be appropriate and useful, so as not to confuse the reader and to give them what they want so they will remain on the site.

Writing good copy keeps your audience engaged on the page longer. They’ll read all your information and learn about your business. Your style of writing should align with the style of your website for consistency.


Mixing beautiful colors and shapes can be used to get many things, such as directing the attention of your site visitors. For example, you can see an attractive combination of colors and shapes in the below image.

website designing


There is a spot that exists between every element within your design: the images, the paragraphs, the lines… although the letters also have spacing! As a rule of thumb, having too much space is better than having things jammed together. The concept of whitespace is definitely top of mind with modern web designers.

Images and Icons

Amazing designs can deliver a lot of information in just a few seconds. One of the ways to achieve this is through the use of powerful images and icons. But you also have to make sure that your load speed does not decrease. For example, Here are a few websites where you can find free images and icons.


Videos are an increasing trend amongst web designers. When used properly, they can help your website visitors feel something that simply can’t be described with words or images. One thing to keep in mind is that eye-catching videos also can divert.

For Further Reading : Mobile App Development: Become a Billionaire by Developing Legendary App

Functional Elements


Navigation is one of the main components that decide if your website actually “works”. Site architecture, menus, and other navigation tools in the web design must be created with consideration of how users browse and search. In short, The goal is to help the user to move around the site with ease, efficiently finding the information they need.

Your navigation simply Includes broad headings that encompass numerous subtopics, so your audience can easily find the information they need. This is the easiest way for you to help your audience find information fast.


No one likes slow websites. Although of how nice your design is, if it doesn’t load within a reasonable time, it will not perform in search, and it will not fulfill your goals. Although the top site builders typically reduce your content to increase load times. do your homework to ensure the tool you choose provides maximum performance.

Page speed is an important element of web design. It ensures that your page loads quickly, so your audience can get information fast.

Further, you can check your site performance here :

Google’s Page Speed Test


Design the webpage, to perform equally well on different browsers and operating systems, to increase its viewing.


There are tons of web animation techniques that can help your design perform a wide range of tasks, from taking a user’s attention to giving feedback on certain interactions with content like buttons or forms.


Advancements in technology give designers the freedom to add movement and innovation, allowing for web design that is always fresh, dynamic, and professional.

Your audience will access your site from a number of devices, including smartphones, tablets, and desktop computers. If you want these leads to remain on your site, you must assure that each person has a positive experience.

User Interactions

Your site visitors have multiple ways of communicating with your site depending on their device for example scrolling, clicking, typing. The best designs always simplify these interactions giving the user the impression they are in complete control. For example :

  • Never auto-play audio
  • Never underline text unless it’s clickable
  • Make forms mobile-friendly
  • Avoid pop ups
  • Avoid Scroll jacking 

That’s all. I hope now you know about what is website designing ? why website designing is important?

lastly, Hope this post is very helpful for you and your career. This is the second post in a series of articles that the trendy business plans to publish about Designing career and business.

Be sure to follow us on all social media platforms to stay updated about our upcoming articles. The web design article is the second in our series of designing career.

If you also interested in Graphics design and career in graphic design there is our article in this series:

What is graphic design? guide for this creative career

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